DADA Story
Welcome to Dada! A European fashion company taking the world by storm!
Dada & Co is an Italian fashion label, newly unleashed into the Australian European-apparel industry.
The head designer for the Women, Kids & Mens collections, Jamil Dada, has expelled true passion in his work during the last 31 years of expansion. Working closely all year with young & innovative international fashion designers fresh out of their studies, who shine new luminosity upon exceptionally unique trends and global fashion styling. Mr DADA also meets regularly with high-end, world-renowned fashion stylists to produce fine quality creations for their own designer collections on a seasonal basis. Dada assists in the creation of styles for major fashion houses producing designs within their own factories.
Dada Women release two collections per year, choosing from 600 independent styles. The range in targeted towards women between the ages of 25 & 55, and stocked in only the most exclusive boutiques across Australia & New Zealand. The brand attracts a broad target community, but ‘The Dada Woman’ is distinct; sophisticated, elegant, refined, bold, eclectic, modest, savvy and eye-catching. The Dada Woman is career driven, aware of end-high fashion branding, materials and quality, but still has her eye on the 'hip pocket'. Ranging from an approximate RRP's of $25 - $55 for basic tops, $59 - $99 for shorts & skirts, $79 - $139 dresses & up to $289 for divine european jackets that must be seen to be believed. Fabrication is carefully chosen from the latest and finest Italian & Japanese suppliers. The materials include beautiful comforting silks and warm wool, cashmere & angora blends - subtly detailed, thus forever evoking a sense of class, style and grace.
Dada & Co encourages women to create their own style and supports their craving to exist as chic, stunning but, most importantly, fashionable women of the now.
